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PRESS RELEASE
THAILAND
29 Nov 2017
Honda Automobile (Thailand) Co., Ltd.
Honda Thailand unveils the NEW CIVIC RED at the 34th Thailand International Motor Expo
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TH
Bangkok  - Honda Automobile (Thailand) Co., Ltd. is blasting off the year-end with the launch of the NEW CIVIC RED for the first time in Thailand, along with another 11 models to meet the lifestyle needs of all Thais, together with special deals, at the Honda Pavilion, booth No. A14, Challenger Hall 2, IMPACT Arena, Muang Thong Thani, from November 30 to December 11, 2017.

Mr. Pitak Pruittisarikorn, Chief Operating Officer, Honda Automobile (Thailand) Co., Ltd., said, “The 10th generation of the Honda Civic has received tremendous acclaim since its first launch with an eye-catching, sporty style and the 1.5 liter VTEC TURBO engine. Earlier this year, we launched the all-new Honda Civic 5-Door Hatchback, which is designed to magnify Honda’s well-blended DNA in sport and also reinforce the Honda Civic lineup. Today, the spirit of sport that is reflected in all Honda Civic models is being enhanced with a new variant in a dashing “Rallye Red” color, which will attract those looking for a head-turning new sports car.”

The Honda Civic in the new Rallye Red color is this Expo’s highlight, with its spacious cabin and equipped with complete comfort features and advanced safety technologies. It is available in two variants; the TURBO RS with a 1.5L engine, and the 1.8 EL with a 1.8L engine, both at the same price. Honda is also displaying its complete SUV line, in response to consumers’ preference for diversified utility. This includes the all-new Honda CR-V with a strong and luxurious design in all dimensions, and a spacious cabin with a 3-row, 7-seat configuration. It features a 1.6L i-DTEC DIESEL TURBO engine or a 2.4L DOHC i-VTEC engine. The Honda HR-V offers an advanced sporty design, roomy cabin, premium features for comfort, and spacious utility space, while the Honda BR-V comes with a strong exterior design, SUV-style suspension, and spacious cabin ready to serve all functions with both a 5 and 7-seat variant.

In addition to the 12 different models on display at its booth, Honda is also exhibiting “Honda Connect” technology for the first time at this event, which uses telematics technology to assist drivers to easily connect with their vehicles, at their fingertips. Most importantly, Honda Connect shows car status and driving behavior information to enhance the driver’s confidence on every road trip. This is considered an innovation from Honda which was exclusively developed to bring happiness to everyone.

“With a commitment to respond to customers’ diversified lifestyles and to continuously refresh our products, Honda has gained the trust and confidence of Thai customers. This is reflected in Honda receiving the ‘Outstanding Brand Image for a Trusted Brand’ award from the Thailand Automotive Quality Awards (TAQA) for the fifth year in a row, from 2012 to 2016, and we hope to win the award for the sixth time this year. Honda is able to maintain our Number One position in Thailand’s passenger car market and expects to be the leader for the third consecutive year,” added Mr. Pitak.

In recognition of the long-standing support of Thai customers, Honda is offering special deals to those interested in buying any Honda car from today until December 31, 2017, at the Motor Expo or Honda showrooms nationwide.
The details of Honda’s special deals are*:
  • Honda Brio and Brio Amaze at 2.19% interest.
  • Honda City at 1.79% interest.
  • Honda Jazz, Civic, CR-V, and Mobilio at 1.99% interest.
  • Honda BR-V and HR-V at 1.79% interest.
  • Honda Accord and Accord Hybrid at 1.19% interest.
 
Honda also has the following additional special offers*:
  • “Honda Winter” campaign offers a 29-inch Samsonite NIAR Spinner 7/29 EXP suitcase, valued at 16,900 baht, for customers who place an order for any Honda model.
  • “Honda Loyalty Special Interest” campaign offers a 0.15% discount on the special interest rates available exclusively for Honda customers through participating financial institutions.
   “Installment support program”
  • Honda Brio and Brio Amaze offer installments of 2,500 baht per month for 12 months.
  • Honda Mobilio offers installments of 1,000 baht per month for 12 months.
  • Honda BR-V offers installments of 2,000 baht per month for 12 months.
  • Honda HR-V offers installments of 1,000 baht per month for 12 months.
  • Honda Brio Amaze with an additional Modulo Sport Aero Package option worth 16,050 baht (7% VAT included).
  • Honda Mobilio – all customers who book a Honda Mobilio from November 29 until December 11 and take delivery of the car within December 31, 2017, will get a 36-inch Mobilio Teddy Bear valued at 6,000 baht.
  • Honda CR-V with an additional two years or 40,000 km, extended to either five years, or up to 140,000 km, on a new car warranty and 24hr roadside assistance. Customers can also choose the “Family Reward Package” valued at 10,000 baht (5,000-baht Centara Hotel Group Voucher, 3,000-baht gasoline voucher, and 2,000-baht MK restaurant voucher), or a 10,000-baht gasoline voucher. 
 
All interested customers are welcome to visit the Honda Pavilion to explore the latest automobile innovations and enjoy special offers from Honda at the 34th Thailand International Motor Expo, booth No. A14, Challenger Hall 2, IMPACT Arena, Muang Thong Thani, from November 30 to December 11, 2017. The special offers are also available at Honda showrooms nationwide during the Motor Expo period. For more information, please visit http://www.honda.co.th
 
Remarks* Rules and Conditions apply. Please contact Honda Sales Consultants at the Expo or at Honda Showrooms nationwide for details.


VIDEOS
© Asian Honda Motor Co., Ltd. All Rights Reserved
Thailand
29 Nov 2017
Honda Automobile (Thailand) Co., Ltd.
Honda Thailand unveils the NEW CIVIC RED at the 34th Thailand International Motor Expo
Bangkok  - Honda Automobile (Thailand) Co., Ltd. is blasting off the year-end with the launch of the NEW CIVIC RED for the first time in Thailand, along with another 11 models to meet the lifestyle needs of all Thais, together with special deals, at the Honda Pavilion, booth No. A14, Challenger Hall 2, IMPACT Arena, Muang Thong Thani, from November 30 to December 11, 2017.

Mr. Pitak Pruittisarikorn, Chief Operating Officer, Honda Automobile (Thailand) Co., Ltd., said, “The 10th generation of the Honda Civic has received tremendous acclaim since its first launch with an eye-catching, sporty style and the 1.5 liter VTEC TURBO engine. Earlier this year, we launched the all-new Honda Civic 5-Door Hatchback, which is designed to magnify Honda’s well-blended DNA in sport and also reinforce the Honda Civic lineup. Today, the spirit of sport that is reflected in all Honda Civic models is being enhanced with a new variant in a dashing “Rallye Red” color, which will attract those looking for a head-turning new sports car.”

The Honda Civic in the new Rallye Red color is this Expo’s highlight, with its spacious cabin and equipped with complete comfort features and advanced safety technologies. It is available in two variants; the TURBO RS with a 1.5L engine, and the 1.8 EL with a 1.8L engine, both at the same price. Honda is also displaying its complete SUV line, in response to consumers’ preference for diversified utility. This includes the all-new Honda CR-V with a strong and luxurious design in all dimensions, and a spacious cabin with a 3-row, 7-seat configuration. It features a 1.6L i-DTEC DIESEL TURBO engine or a 2.4L DOHC i-VTEC engine. The Honda HR-V offers an advanced sporty design, roomy cabin, premium features for comfort, and spacious utility space, while the Honda BR-V comes with a strong exterior design, SUV-style suspension, and spacious cabin ready to serve all functions with both a 5 and 7-seat variant.

In addition to the 12 different models on display at its booth, Honda is also exhibiting “Honda Connect” technology for the first time at this event, which uses telematics technology to assist drivers to easily connect with their vehicles, at their fingertips. Most importantly, Honda Connect shows car status and driving behavior information to enhance the driver’s confidence on every road trip. This is considered an innovation from Honda which was exclusively developed to bring happiness to everyone.

“With a commitment to respond to customers’ diversified lifestyles and to continuously refresh our products, Honda has gained the trust and confidence of Thai customers. This is reflected in Honda receiving the ‘Outstanding Brand Image for a Trusted Brand’ award from the Thailand Automotive Quality Awards (TAQA) for the fifth year in a row, from 2012 to 2016, and we hope to win the award for the sixth time this year. Honda is able to maintain our Number One position in Thailand’s passenger car market and expects to be the leader for the third consecutive year,” added Mr. Pitak.

In recognition of the long-standing support of Thai customers, Honda is offering special deals to those interested in buying any Honda car from today until December 31, 2017, at the Motor Expo or Honda showrooms nationwide.
The details of Honda’s special deals are*:
 
Honda also has the following additional special offers*:
   “Installment support program”
 
All interested customers are welcome to visit the Honda Pavilion to explore the latest automobile innovations and enjoy special offers from Honda at the 34th Thailand International Motor Expo, booth No. A14, Challenger Hall 2, IMPACT Arena, Muang Thong Thani, from November 30 to December 11, 2017. The special offers are also available at Honda showrooms nationwide during the Motor Expo period. For more information, please visit http://www.honda.co.th
 
Remarks* Rules and Conditions apply. Please contact Honda Sales Consultants at the Expo or at Honda Showrooms nationwide for details.